The goal of our CRM tools is to help businesses use technology and human resources to gain insight into the behavior of customers and the value of those customers. Rather than focusing on strenghting interanl processes, we strive to provide customers with a greater economic value.

The first step is to pull together a cross-functional team of business and IT managers to properly identify the customer, the customer's specific needs and how these customers may interact with each other. If you do not think that these steps are important, think BIG. Think Amazon big who has had the greatest success of customer relationship managment and thus built an online empire. Once we have a comprehensive understanding of how customers interact with your company, it can play a pivotal role in developing and executing business strategies.

Our CRM systems have built in flexibility and we recognize the individuality of customers and respond appropriately. By breaking your CRM project down into a scalable architecture framework with manageable pieces and setting up pilot programs and short-term milestones, Edify Associates gets the projects rolling quickly wth room for changes.

If you are considering whether or not a CRM system is right for you, consider these benefits:

After considering the benefits, you may want to learn more about how we can make this a reality for you. Contact Edify Associates for more details.